Starring models Bella Hadid and Hailey Bieber, the campaign imagery is designed to look like the beach party you’ve been dying to attend.
From Kaia Gerber on Moschino’s surreal runway to Bella Hadid’s temporary pastel blue locks, our model muses let their alter egos take the spotlight with a beauty trend we can’t wait to try.
No longer reserved for the school playground or fleeting moments of 90s nostalgia – here our favourite faces make a strong case for wearing the bucket hat all year round.
No hat no play. Like our favourite model muses Alexa Chung and Bella Hadid, the straw beach hat continues to dominate our summer wardrobes.
Take me to my beach. As the mercury starts to rise, take your cues from the likes of Bella and Bambi – they know a sleek black bikini is the effortless way to go.
The utilitarian trend is back in a big way. Bella, Adwoa and Kendall know that cargo pants are the perfect addition to your wardrobe when you want to level up your street style, or simply don’t want to have to carry a purse around.
Not just for baseball. Make like Camille and Kaia and pull those statement white socks up high.
Here comes the sun. Make like Vittoria and Dilone and rock the happiest hue from head to toe.
Reflect the light. Off-duty muses Dilone and Doutzen know a patent trench is worth making an entrance for.