Fashion / Fashion News

Jisoo from BLACKPINK and Cartier make their connection official

jisoo cartier global ambassador

Another day, another rush of news from our favourite girl band BLACKPINK. We have to admit this is surely a new record with all four members reaching no small milestone as cover girls for Rolling Stone, which unsurprisingly sent us into a dither. So what fresh joy greets us today? Just that Jisoo has been tapped as global ambassador for Cartier, further cementing her status as a fashion icon.

Of course, Jisoo is no stranger to the duties that come with being a global ambassador, after all she is a friend of House Dior and regularly features in the Dior Beauty campaigns. But just like her fellow bandmates Lisa and Rosé, who stand as ambassadors to Bulgari and Tiffany & Co. respectively, Jisoo has added a fine jewellery connection to round out her high fashion ties. Now, with more than three of the BLACKPINK quartet representing multiple global names, it appears to be only a matter of time before Jennie is snapped up by a luxury jeweller.

As an ambassador to Cartier, Jisoo will be officially welcomed into the Panthère family, which at present includes figures like Emma Chamberlain, Mariacarla Boscono and Ella Balinska.

Speaking on Jisoo's compatibility with Cartier in a statement, senior vice president of the luxury jeweller, Arnaud Carrez, said, “while envisioning the mood of Panthère, I instinctively thought of Jisoo. She is full of confidence and talent and is not afraid to show her capabilities to the world, and she acts as the voice of the new generation".

Carrez has captured her charisma and dynamism perfectly. As both a talented musician and a skilled actor, as we witnessed with the K-Drama SnowdropJisoo continues to dazzle us with her many talents. We certainly cannot wait to see what her new partnership with Cartier unveils and with luck, we won't have to wait too long.

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