
In partnership with Reebok
Inka Williams has a way of making things look easy. Maybe it’s the laid-back energy that comes from being raised by the ocean in Bali, or perhaps its just the clarity of someone who knows themselves well. She’s built a modelling career across continents, launched her own fashion label (She Is I), and developed a personal style that sits somewhere between relaxed and romantic, with vintage pieces, oversized silhouettes, and comfort-first choices always in the mix.

Whether she's shooting a campaign in Europe, or taking time to slow down at home in Bali, Inka dresses intuitively. Her wardrobe is made up mostly of vintage pieces — things passed down from her mum, found secondhand, or picked up from small designers along the way. It’s a style cultivated less from following trends, and more from gravitating towards what feels good.
So it makes sense that the Reebok Club C has become a staple in her rotation. The silhouette is simple, versatile, and slightly retro — the kind of sneaker that works with everything without trying too hard. Whether she’s travelling, running to meetings in the city, or keeping it low-key at home, there’s a version of the Club C that fits the brief. Some days that means the clean white leather classic; other days it's a pre-worn pair with a lived-in feel that match perfectly with a vintage-heavy wardrobe.

You'll typically catch Inka wearing them to the airport with trackpants, or with oversized vintage tees and wide-leg denim. But the Club C isn’t just for off-duty dressing — it’s the kind of sneaker that can hold its own across an entire wardrobe. The streamlined shape works just as well with a sharp tailored trousers and silk slip dresses. And because the palette stays neutral — soft whites, creams, the occasional faded tone — it never clashes, even when the rest of the outfit is doing the most.
Below, Inka sat down with RUSSH to talk about the art of timeless dressing, the pieces she can’t live without, and why the Reebok Club Cs are such a key part of her off-duty uniform.

How are you styling your sneakers? Do you have any tips for incorporating them into an outfit?
I am styling them with my baggy clothes , wide jeans and sweat pants. I personally like them with a wide leg pant paired with one of my oversized vintage tees.
Where are you wearing your Club Cs most right now?
At the airport!

How would you describe your everyday style, and where do sneakers fit into that?
I either go super chic and feminine, or I dress like a boy. I love oversized clothes and vintage pieces. I think they match perfectly with my old school style.
What’s one style rule you always follow when it comes to off-duty dressing?
I don’t really follow rules when I dress.
Club C’s are all about vintage style - do you have a favourite vintage piece you’ve found over the years?
It’s too hard to choose! My whole closet is mostly vintage as I pretty much only wear my mum’s old clothes. I have some real gems and I love it because me and my friends have so much fun getting ready in my closet. When I shop, I shop second hand or from smaller designers as well.

What do you look for in a sneaker?
Old school and nerdy, without huge logos on them.
Club Cs are a classic — what else in your wardrobe feels timeless?
Everything! I rarely follow trends.

Find your perfect pair of Reebok Club Cs here.
Photography: Sam Armstrong
Photographer's Assistant: Orson Heidrich
Fashion: Hannah Cooper
Fashion Assistant: Koby Dulac Daley
Hair: Kyye Reed @ AP REPS
Makeup: Sean Brady @ AP REPS
Production and video: Olivia Repaci



