Beauty / Favourites

It’s official – Rosé is the newest YSL Beauty ambassador

By now we know that Blackpink's Rosé is a favourite of Saint Laurent.

A friend and muse of the House, Rosé has appeared in a number of fashion campaigns for the brand. Including the moody and stunning campaign shot against the Parisian skyline last year.

And now, fashion icon Rosé is taking on a new role with the House of Saint Laurent. A post out today on Vogue Korea has officially introduced her as the newest face for YSL Beauty.


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A post shared by VOGUE KOREA (@voguekorea)

Of course, we knew this announcement was coming. A teaser trailer posted last year on Vogue Korea's Instagram revealed that YSL Beauty will be announcing a new ambassador - and suggested that the face was none other than our style icon Rosé. The short clip showed ethereal beauty Rosé emerging from a cloud of mist. The message was crystal clear, Rosé Park herself will be the newest face of YSL Beauty.

You can watch the teaser trailer below and see for yourself.


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A post shared by VOGUE KOREA (@voguekorea)

We can't wait to see what this new partnership will look like. But one thing we know for sure, Rosé and YSL Beauty is a match made in beauty heaven.

Rosé has featured in a number of Saint Laurent fashion campaigns across 2020. She starred in a short fashion film for the Solferino bag and another short film on the Saint Laurent Instagram for the Fall 2020 campaign.

This exciting announcement sees Rosé join her fellow Blackpink alumus, Lisa as a face of a global beauty brand. Late in 2020, it was announced that Lisa would be the face of none other than Mac Cosmetics.

We look forward to seeing what's next for Rosé and the rest of Blackpink - Jisoo, Lisa, Jennie - all of whom are some of our favourite faces in fashion and beauty. 2021 is definitely set to be the biggest year ever for this powerhouse quartet.

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