Fashion / Style

Rosé Park stars in Saint Laurent’s newest AW 20 campaign

She’s the K-pop sensation you know and love, and now Rosé Park is back starring in Saint Laurent’s newest Autumn Winter 20 campaign.

The fashion icon and member of South Korean band BlackPink has played muse to the house of Saint Laurent before. You can see her first Saint Laurent shoot with Kim Hee June here, photographed across a Parisian skyline in a series of intimate black and white portrait shots wearing iconic Saint Laurent RTW and accessories.

For the latest AW 20 campaign titled #YSL32, we see Rosé dawning a leopard print blouse, black slim trousers, croc leather belt and snake lock bangle. Shot in an intimate black and white portrait by David Sims, with art direction by Creative Director Anthony Vaccarello of course. The image is quintessentially Saint Laurent, an instantly recognisable signature with Park’s hair falling elegantly across her face.



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Saint Laurent also released a short film via the house’s Instagram account, showcasing another special black and white montage of Rosé slow dancing and moving to Shut Me Down by Rowland S.Howard, while wearing a black lace mini dress, thigh-high boots and silver bracelet.

At just 23 years old, Rosé has risen to incredible stardom, quickly becoming one of the biggest K-pop stars and a verified fashion icon - with her elegantly polished yet rebellious approach to style. Is it any wonder why she holds over 25 million Instagram followers?



Originally born in New Zealand, Park was raised in Australia after moving to Melbourne at seven years old. Her worldwide success can be credited to her father who suggested she audition for YG entertainment when she was only 15 – the beginning of the whirlwind that is BlackPink.

This certainly isn’t the last time we’ll be hearing from global star and ultimate dream girl. And we're absolutely looking forward to her next incredible fashion series.


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All images courtesy of Saint Laurent