Beauty / Beauty News

Our aesthetic king Troye Sivan announces his own fragrance and homewares label TSU LANGE YOR

Troye Sivan's new fragrance and home brand TSU LANGE YOR

If you've also spent the last few years watching and rewatching Troye Sivan's Architectural Digest 'Home Tour' video on YouTube, dreaming of the day when your own home could look, smell and feel like his, then today is a very good day indeed.

The Aussie singer and actor took to Instagram earlier this morning to quietly announce his new independent luxury lifestyle collection of fragrances amongst other objects, titled TSU LANGE YOR, which bears the slogan 'Fragrances for Self ++ Objects for Space'.

Sivan has had a whirlwind first half of this year, still riding the high of his most recent single Rush, which rocketed up the Spotify charts after its release last month – his most popular music release yet. His starring role as Xander in HBO's controversial first (and potentially only) season of The Idol, and of course his digital cover shoot for RUSSH and Calvin Klein back in March have also kept him busy – oh and finding time to pop on stage with Charli XCX at Coachella. No biggie.

It's little wonder that, between all of these projects Sivan has found the time to work on building his own independent brand, but we trust that he'll be delivering some seriously beautiful homewares and scents. We'll take one of everything, please!


Why fragrance and homewares?

If you've been following Sivan for a while, you'll know that the man has TASTE. His aforementioned Carlton home featured in Architectural Digest's 'Home Tours' series has more than 8 million views on YouTube, and spotlights his panache for vintage and one-off homewares, as well as his immaculate taste in Australian contemporary art – Karen Black, Ramesh Mario Nithiyendran and Grant Nimmo to name a few.

He's also touted his proclivity for fragrance in many interviews over the years, stating that he "loves the idea of building scent, like layer by layer" and that he has "different scents for literally everything". His go-to? Anything with a musky or woody base, but Aesop's Marrakech Intense Eau de Parfum is among his essentials.


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When and where can I buy Troye Sivan's TSU LANGE YOR?

At this point, it's looking like the brand will be available exclusively via their own website, from later this month. There's no word yet on where we'll be able to ship, but we're guessing Australia will be the first cab off of the rank.

You can currently sign up for early access to limited edition collections on their site, which will give you pre-sale access 48 hours prior to the general public.


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Images via Instagram.