We're (somehow) already halfway through 2025, which means we've actually got the perspective now to analyse what's been popular so far. The 2025 designer handbag market has shifted toward functionality, quiet status, and subtle innovation. Consumers are demanding more from luxury – versatility, quality craftsmanship, and longevity – and brands are responding with designs that prioritise wearability.

Shapes have evolved (the east-west is really having a moment), brown suedes and buckle bags are dominating, and limited-edition releases are increasingly being sold-out. To help you cut through the noise, the RUSSH editors have put together a comprehensive list of the 2025 designer handbags dominating the internet, topping wish lists and special editions of all-time classics to keep an eye on.

1. Bottega Veneta Andiamo Voyager

New for 2025, the Bottega Veneta Andiamo Voyager bag was launched back in April. It’s part of the same line Matthieu Blazy started in his SS23 collection, but this one’s a bit more functional. (The original Andiamo was 2023’s must-have bag – so this latest iteration has all the makings of a 2025 icon.) Crafted in Italy from weathered calfskin leather, it features a vintage silver knot detail, a detachable cross-body strap, suede lining, and it’s actually big enough to fit a 16-inch laptop (a rarity from designer bags).

2. Miu Miu Adventure Suede Bag

The new Aventure suede shoulder bag from Miu Miu’s AW24 collection is a rework of the original 2009 shape, but a bit bigger and slouchier. The calfskin suede feels super soft, and the gold hardware, zip closure, and inside pocket make it feel functional without trying too hard – definitely one of those bags that’ll get better the more you wear it.

3. LOEWE Featherlight Puzzle Bag

This 10th anniversary edition of the Puzzle was introduced in Andrson's SS25 collection, still crafted from nappa lambskin, but with a softer, slouchier structure. It also features slimmer hardware, a detachable, adjustable strap with rotating dog clips for crossbody, shoulder or hand carry, an external zip pocket, internal slip pocket, baguette-shaped metal feet, and a removable balloon dice charm tucked inside a secret pocket. Essentially, it's the final word in Jonathan Anderson-era keepsakes.

4. Acne Studios Bowlina Shoulder Bag

When the campaign features Charli XCX, you know it's going to be an it-bag. First seen on the Stockholm label's FW24 runway, the Bowlina Shoulder Bag is crafted from smooth lamb leather with a semi-shiny finish, and features a  distinctive curved silhouette, spacious interiors, a double zip closure and silver-toned hardware throughout. The top handle offers easy carry, but you can also tuck this one comfortably under your arm too (though it does come in a smaller size if you'd prefer something a little more dainty on a night out).

5. Prada Bonnie Bag

Crafted from glossy calfskin leather, this vintage-inspired handbag features an uber-popular east-west silhouette, reinterpreting one of Prada’s standout belted styles from SS24. The design has been updated for the new season with a slouchier structure, enhanced by dual carry options, practical zipper compartments, and the iconic enamelled metal triangle logo.

6. Dior Saddle Bag

Since its iconic debut in the early 2000s, the Dior Saddle bag has maintained cult status, with Maria Grazia Chiuri’s 2018 revival igniting a fresh wave of demand. Today, the reimagined design in blue Dior Oblique jacquard is still a coveted staple – featuring the signature D stirrup flap, antique gold-finish CD hardware and magnetic clasp. There's also the added practicality thanks to its cotton, calfskin and technical fabric composition, an interior and back pocket, and a removable strap that allows it to be carried by hand, shoulder or crossbody.

7. Burberry B Clip Shoulder Bag

Crafted in Italy from buttery calf suede (joining the swathe of suede bags dominating trends at the moment), the Burberry B Clip Shoulder Bag made its debut on the SS25 runway with a softly curved silhouette that nods to equestrian saddles. Unlined for a relaxed, slouchy feel, it’s finished with hand-painted edges, brushed metal hardware, and a signature B-shaped clasp. It can be carried by the rolled leather top handle or go hands-free with the adjustable webbing strap, subtly embossed with the Equestrian Knight Design. A zip closure keeps your essentials secure, while an interior slip pocket and protective dust bag add to its everyday practicality.

8. Saint Laurent Le 37 Bucket Bag

When Kendall Jenner did a recent 'In Your Bag' video online, all eyes were on her burgundy YSL Le 37 Bucket Bag. Introduced by Anthony Vaccarello and Saint Laurent in Spring 2023, it's the kind of piece that balances polish with practicality. Crafted in glossy Arabica-hued calfskin leather and finished with a sculptural top handle, it features a suede lining, the iconic Cassandre hook closure, an adjustable strap, internal zip pocket and four protective feet. It's also big enough to tote your essentials and then some.

9. CHANEL 25 Handbag

Introduced as part of the House's SS25 collection, and with a campaign fronted by Dua Lipa and JENNIE, the CHANEL 25 is one of 2025's most sought-after (and sold-out) bags. It has this soft, hobo-style shape with two oversized side pockets – super practical for everyday – and still carries all the signature CHANEL touches, like grained calfskin, gold-tone hardware, and that unmistakable polish.

10. BALENCIAGA Le City

The Balenciaga Le City Bag (formerly known as the Motorcycle bag) is a revival of the early 2000s icon originally designed by then-creative director, Nicolas Ghesquière. Re-released by Demna last year, they updated Le City is crafted in Arena Storico lambskin with braided handles, brass hardware, and an ultra-slouchy silhouette. It's available in a plethora of colourways, and in three sizes – the largest of which fits a small laptop. Beloved by Kate Moss, Bella Hadid, Devon Lee Carlson and Kaia Gerber, this oversized staple has very quickly reclaimed its it-bag status.

11. THE ATTICO Day Off Shoulder Bag

Crafted in Italy from rich olive calf suede, Milan-based The Attico's Day Off Shoulder Bag features an asymmetric body, push-lock closure, internal patch pocket, and a detachable, adjustable strap for versatile styling. Since its late 2021 debut, the bag has garnered cult status for its sleek utility and minimal 90s silhouette.

12. OSOI Off-White Brocle Mini Bag

Since 2017, Osoi has quickly developed a loyal Korean following, and the Brocle Bag embodies the label’s signature approach to minimalist, structured design. It's crafted in grained leather with fixed shoulder straps, cotton canvas lining, and finished with distinctive hardware like detachable key charms on a pin-buckle strap. Named after the Japanese word for “unhurried,” OSOI focuses on slow craftsmanship, working with local tanneries and ateliers to produce buttery smooth leather.

13. Gucci Jackie 1961

The Jackie bag has been around since the 60s  – it was later renamed after Jackie Kennedy, who used to carry it all the time – but this new version from Gucci’s Pre-Fall 25 collection keeps the classic shape (kind of a curved, half-moon) but in this beautiful brown woven leather with light gold hardware. It still has the signature piston closure, and now there are two strap options: a short top handle and a longer, adjustable strap you can wear on the shoulder. It’s surprisingly compact but fits the essentials.

14. Coach Empire 34

The Empire 34 is basically the little sister to the viral Empire 26 – it’s made from shiny patent leather, super roomy inside with a main compartment, slip pocket, and even a key leash. It’s sold out almost everywhere (it's that popular), and the shape feels really classic Coach, but with that modern, polished edge they’re known for.

15. The Row 90s Suede Bag

The Row’s 90s Suede Bag is one of those pieces that feels effortlessly cool – Mary-Kate and Ashley designed it as a nod to classic 90s baguette styles, and yet it still feels totally modern. Made in Italy from 100% finely grained calfskin leather, it features a tubular silhouette with softly rounded edges, leather piping and an adjustable slim leather strap.

16. A-ESQUE Cloud Clutch

This is the Cloud Bag in Smooth Navy – it’s handcrafted in A-ESQUE’s Melbourne Atelier from smooth Italian leather, with a soft suede lining. The hand-turned seams give it that sculptural, organic shape (similar to the LOEWE Flamingo), and it closes with a hidden hinged bar for a really clean, secure finish. It also comes with a removable strap, so you can wear it crossbody or carry it as a clutch.

17. Christopher Esber Gondola Mini Tote

Crafted in Spain from Italian-sourced calf leather, Esber's Gondola is a sculptural mini tote that pairs sharp architectural folds with a soft short-hair texture for a striking tactile contrast. Its minimalist flap opening conceals a detachable mini purse and custom embossed logo

18. ALAÏA Le Click Bag

Le Click is one of ALAÏA’s newest bags – one they showed for the first time during their SS25 show at The Guggenheim. It has this really sleek East-West shape that curves to the body, and all these beautiful details like a leather-wrapped hinge opening, folded base, and little metallic ring ties. You can wear it crossbody or on the shoulder, and the glossy calfskin makes it feel super polished.

19. Fendi Baguette

Since its 1997 debut, the Fendi Baguette has remained a fashion icon thanks to its underarm silhouette, versatile styling, and enduring It-bag status. While sold-out nearly everywhere, this edition, crafted in Italy from blue Cuoio Romano leather with a denim-effect finish and yellow contrast stitching, features a magnetic flap closure, unlined interior, FF clasp, and detachable strap for hand, shoulder, or cross-body wear.

After more designer handbags? Here's a roundup of our favourite work bags that'll fit your laptop, your lunch, and look effortless while doing it. Or take a look at our favourite minimalist designer handbags.

Feature image via GoRunway.