Fashion / TV

The artful genius of Simone Rocha for Moncler

Captivating from the first frame. Moncler’s fourth instalment of its Genius Project highlights the arresting beauty of Simone Rocha’s designs.

Throughout the three minute short Rocha’s collection comes to life in a beautiful English garden. Inspired by “Girl Guides protecting themselves against nature”, the collection is delicate yet functional in the context of the film and in real life. Think raincoats adorned in gerberas and puffers dotted with violets, the styling also inspires us to pull on the collection’s sturdy black boots and rain jackets and set our sights on the world outdoors.

The film also conveys the stoic nature of the Simone Rocha x Moncler woman, and the keen ability of these reimagined girl guides to do whatever is necessary to them. Accompanied by a sci-fi inspired soundtrack that has us feeling as though we’re at the very beginning of a dark Tim Burton film, the Moncler Girl Guides showcase a steely resolve for their tasks at hand, with an enthusiasm for digging that adds a slightly sinister element to the film. An enthralling watch, this short film celebrates Rocha’s designs as the perfect accompaniment to a very Moncler Picnic at Hanging Rock moment.