Last week Moncler launched its latest collaboration with designer Hiroshi Fujiwara, and his cult Japanese streetwear label fragment design. To celebrate their latest project, the 7 Moncler Fragment Genius collection, we witnessed Tomohisa Yamashita's journey through a Moncler-created parallel dimension in the campaign film, and we too became part of the Moncler universe. Following its release, we’re taking a closer look at the capsule collection to decide which pieces we’ll be adding to our wardrobes and the men in our lives.
In his streetwear designs Hiroshi Fujiwara often looks to the past to create his future. For a collection with Moncler, the fragment design creative has recoloured their signature glossy puffers with moments of Americana and vintage military iconography. It’s wearable and relatable, and grounded by basic pieces, but amplified in its streetwear sense through luxe technical fabrics. Pikachu touches even appear, and Fujiwara’s iconic Harajuku sensibility becomes apparent.
Amongst the army green bombers and reinvented flannelette shirts, we are introduced to the more aspirational. A long-line shiny puffer coat, and technicoloured knitwear pieces are particular highlights, and points of elevation for an autumn winter styling. Against its futuristic backdrop, we’re convinced this is streetwear for the future, for all genders. Because who doesn’t love a shiny Moncler moment?