For all of the 90s loving gals among us, Marc Jacobs' Heaven line has no doubt been on your radar for quite some time now. No one does grunge - playful, child-like and nostalgic - quite like fashions favourite New Yorker. Who else could have us parting with our hard earned cash for a mohair sweater vest with ET's misshapen head knitted into it? Exactly. Now, Marc Jacobs is treading into familiar territory, embracing another footwear collab like its previous with Dr. Martens and rounding out its Heaven line by joining forces with cult shoewear label Nodaleto.
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Equally as charmed by all things 90s, Nodaleto makes for a logical pairing with Marc Jacobs, sending all our teenage footwear fantasies into overdrive. Both parties were inspired by high school days of yore and our favourite 90s coming-of-age dramas like Sofia Coppola's The Virgin Suicides. The result? A campaign lensed by Hugo Comte within the halls of an ordinary school. Scenes play out in chrome bathroom stalls, a wood-panelled library, locker rooms and a pebbled courtyard. Of course, it feels more like a setting straight out of Cruel Intentions or Clueless than one from our own schooldays. But that is exactly the point. There is much to aspire to in this collab!
Arriving in two silhouettes and multiple colour palettes; the drop stays true to Nodaleto's signature mary-jane style with its chunky heel and criss-cross straps. Starting with the most visually arresting pair; the Bulla Carlie boot rises just shy of the knee. Coming in both canary yellow and shiny black nappa leather. Each pair possesses the familiar square toe, with Nodaleto's star motif cut out on the leather upper. Next are the stacked mary-janes. Available in a metallic purple, polished black and blue and green tartan nubuck leather. All three iterations are fastened with a velcro strap and leather pull up tabs on the heel for easy access. Styled underneath each shoe are bubblegum pink and sky blue knee-length socks - a play on traditional school attire.
Flecked throughout the campaign are peeks of Marc Jacobs 'Heaven' line including baby tees, tennis skirts and zip-up sweaters.