Fashion / On Set

Louis Vuitton speaks the universal language of luxury for our ‘Ideas’ issue

Louis Vuitton speaks the universal language of luxury for our 'Ideas' issue

Louis Vuitton’s signature monogram bags are more than mere accessories – they're timeless symbols of luxury and craftsmanship. In the world of fashion, where trends come and go, they remain enduring stalwarts of  sophistication and status. Since the inception of the iconic monogram in 1896, Louis Vuitton has masterfully blended tradition with innovation, creating pieces that are as relevant today as they were over a century ago.

The unmistakable LV monogram is symbolic of a wider narrative of legacy and artistry. Each bag tells a story, and the monogram itself, designed by Georges Vuitton as a tribute to his father Louis, features floral and geometric motifs that are a nod to the Japanese Mon style.

What sets these bags apart is their ability to seamlessly integrate into the modern wardrobe while paying homage to the House’s storied past. Here, the Excursion, the Dauphine and the Mini Boîte Chapeau (a charming and compact reinterpretation of the classic hatbox) are more than just bags; they are icons in their own right, each with a unique silhouette and history.

Owning a Louis Vuitton heritage logo bag is like holding a piece of fashion history. It's a testament to the brand’s commitment to excellence, where each stitch is a mark of meticulous craftsmanship. Whether carried on the streets of Paris, New York, or Sydney, these bags speak a universal language of luxury. They are not just accessories; they are heirlooms, meant to be cherished and passed down through generations.

See the full shoot from our May Ideas issue below...

Louis Vuitton for 'RUSSH' Magazine's May 2024 'Ideas' issue.

Left: LOUIS VUITTON bag. Right: LOUIS VUITTON bag.

 

Louis Vuitton for 'RUSSH' Magazine's May 2024 'Ideas' issue.

Right: LOUIS VUITTON bag.

 

Louis Vuitton for 'RUSSH' Magazine's May 2024 'Ideas' issue.

Left: LOUIS VUITTON bag. Right: LOUIS VUITTON bag.

 

Louis Vuitton for 'RUSSH' Magazine's May 2024 'Ideas' issue.

Left: LOUIS VUITTON bag. Right: LOUIS VUITTON bag.

 

To experience the Ideas issue in its entirety, the May edition of RUSSH is available on newsstands from 16 May and through our shop online. Read more about the inspiration behind the issue in Jess Blanch's editor's letter. Wanting to purchase the Ideas issue in person? Find a stockist near you.


PHOTOGRAPHY Anna Pogossova @ Bernstein & Andriulli
FASHION Charlotte Agnew
SET DESIGN Tom Anson Mesker

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Feature image (left): LOUIS VUITTON bag. Feature image (right): LOUIS VUITTON bags.