December is a season of retrospection. From Spotify Wrapped to YouTube Recap, there's countless ways to look back on and take stock of the media we've been consuming over the last 12 months. And now, Google is joining the conversation, giving us a clear picture of what we were thinking about (and searching for) all year. According to the latest stats, in 2025, Australians were thinking about travel – a lot. From island escapes not too far from home, to big holidays that require a long-haul flight, our collective search histories show exactly where we were dreaming of going next.
These are the most-googled destinations of the year – perhaps they could serve as some inspiration for your 2026 holidays?
1. Dubai
View this post on Instagram
Dubai took the number-one spot this year, driven by its mix of hotels, futuristic architecture and luxe experiences. It’s the destination people search when they want a holiday that feels big, bold and completely different from home.
2. Bali
View this post on Instagram
Bali remains Australia’s most reliable escape, and for good reason. Affordable, close, and filled with everything from surf beaches to wellness retreats, it’s the place we turn to when we want an easy holiday that still feels special.
3. Phuket
View this post on Instagram
Australia has beautiful beaches, yes, but sometimes it pays to venture a little further out. Enter: Phuket, where you'll find warm water, stunning landscapes, and the ability to lean into relaxation or adventure – depending on what kind of holiday you're after. Immerse yourself in the old Town, get lost in the nightlife, or simply lock in for a relaxing beach holiday that starts the moment you land.
4. Doha
View this post on Instagram
Doha’s rise in popularity could be tied, in part, to the stopover trend. Australian's have a pretty long journey to get to most parts of the world, so it makes sense that more travellers are turning a layover into a mini-trip—swimming, exploring museums, or trying local food before continuing their journey. Think of it as a convenient holiday-within-a-holiday.
5. Auckland
View this post on Instagram
Auckland’s search popularity reflects the appeal of short, simple trips. With great dining, some of the best fashion in the world (we're not biased), natural scenery and a familiar cultural rhythm, it’s an easy change of pace without the long-haul fatigue.
6. Singapore
View this post on Instagram
Another favourite destination of the RUSSH team, Singapore is high on the list thanks to its clean, organised city energy and constant new openings. It suits travellers who want a smooth, fast, no-stress city break with great food and lots to explore. Peruse our picks of the chicest boutique hotels in the area if you're planning your next trip.
7. Hamilton Island
View this post on Instagram
We'll admit, Australian beaches can be hard to beat – particularly when it comes to the pristine waters of the Great Barrier Reef.
Hamilton Island is no exception, boasting turquoise water, reef views and that slow, holiday pace that starts as soon as you step off the plane.
8. Los Angeles
View this post on Instagram
LA stays on the list because it delivers a bit of everything: long beach days in Santa Monica, vintage shopping in Silver Lake, hikes above the Hollywood sign (IYKYK), and endless food spots to try, from erewhon to chic restaurants. You're also guaranteed a celeb sighting (or five), if that's your speed.
9. Lord Howe Island
View this post on Instagram
Nestled northeast of Sydney you'll find Lord Howe Island – a destination that's about as secluded as they come. Cars aren't allowed on the island, and the number of tourists are restricted, which makes it ideal for travellers craving quiet. It’s a rare place where you can properly switch off and bask in the truly impeccable surrounds.
10. Honolulu
View this post on Instagram
Honolulu remains the blueprint for a classic beach holiday, and it's not quite as far as the rest of North America. Warm ocean, easygoing days, surf culture and long, balmy nights. It’s holiday mode in its purest form.
