Fashion / Watches & Fine Jewellery

Elegance transcends special occasions, but Longines’ Conquest timepiece makes it an everyday affair

Elegance transcends special occasions, but Longines' Conquest timepiece makes it an everyday affair

Longines have introduced new models to their Conquest collection for its 70th anniversary that seamlessly blend sporty sensibilities with elegant functionality and a robustness suitable for everyday wear.

At the heart of these new Conquest models lies the magic of now, powered by exclusive Longines self-winding mechanical movements. These feature a silicon balance-spring and new non-magnetic components, ensuring precision and reliability. Embodying this blend of elegance and versatility, Longines Ambassadors of Elegance Zhao Liying, Suzy, and Barbara Palvin take centre stage in a dynamic campaign, "A Life in a Day," launching this summer.


What are the specs?

The new timepieces come in various sizes: 30 mm, 34 mm, and 38 mm for the three-hand versions, and 42 mm for the chronographs. Crafted in stainless steel or a bi-material case, these watches boast polished and satin-finished surfaces, are water resistance up to 100 meters, and have a transparent screw-on case back.

The dial, elegant and understated, features external snailing that enhances its vibrant colours. Eleven silvered hour markers and a date aperture at 6 o'clock ensure optimal legibility, while the 34 mm versions – available in green, pink, or blue dials – are perfect for any setting, day or night, whether in sneakers or heels.


What is the history of the Conquest collection?

This collection, a bold testament to creative spirit, has been a Longines icon since 1954, protected by the Swiss Federal Institute of Intellectual Property. Over the decades, Conquest has evolved, blending bold design with a daring spirit, marking its territory in the realm of horological innovation.

To mark the 70th anniversary of the Conquest line, Longines unveils a new generation of watches in 2024, featuring exclusive models for both women and men.


Where can I purchase it?

You can purchase the full new Conquest series in stores or on the Longines website.

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