Jeremy Allen White has hung up his apron — momentarily — for something a little more chic. The Bear star, who has spent the past few years sweating it out in a fictional kitchen and collecting awards in real life, has just been announced as the newest House Ambassador for Louis Vuitton.
If you ask us, it was only a matter of time before White was snatched up by the fashion world. He's also already made a habit of showing up in Louis Vuitton on some of fashion’s biggest nights — most recently at this year's Met Gala, celebrating the theme Superfine: Tailoring Black Style, and the SAG Awards in February. The signs were all there, and now it’s official.
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“Jeremy’s got a quiet confidence and authenticity that you can’t fake. It’s effortless,” said Pharrell Williams, Men’s Creative Director at Louis Vuitton. “At Louis Vuitton, it’s about real people who move culture forward—and Jeremy lives that. We're proud to welcome him into the family.”
He might be best known as Carmy, the tortured culinary genius of The Bear, but White’s appeal goes well beyond one role. There’s the unfiltered edge of Shameless, the stillness of Cornflower, and the physical and emotional depth he brought to The Iron Claw as wrestler Kerry Von Erich. Next up, he's due to deliver a performance as Bruce Springsteen in Deliver Me from Nowhere, and will star opposite Austin Butler in A24's Enemies.
And then there’s his style. Whether visiting the farmers markets (usually with an enormous bunch of flowers in tow), or making a red carpet appearance, White's approach to fashion is unfussy and always cool. Think: tailored trousers with a tee, or a sharp suit worn like a second skin. And it’s this instinctive elegance that makes his pairing with Louis Vuitton feel so right.
With this appointment, White joins a starry lineup of Louis Vuitton ambassadors including Zendaya, Cate Blanchett, Jackson Wang, and BTS’s J-Hope — each known not just for global recognition, but for bringing a distinct point of view to fashion. We can't wait to see how this latest partnership unfolds.
