Somewhere between precision and provocation. Restraint and rebellion. This is the locus of tension that runs through Gucci’s Pre-Fall 2026 collection. Captured by Sly Morikawa and styled by Hannah Cooper for the pages of our May Noise and Disorder issue, their story explores a space that exists between the sharply controlled and directly disruptive.
Drawing from Demna’s first Pre-Fall collection for the House, model Lottie Aaron takes on a wardrobe defined by streamlined silhouettes and an emphasis on reduction. Dresses skim the body with ease, tailored leather jackets carve decisive lines against skin-tight denim, and accessories – from the Lunett to the reimagined Jackie 1961 and the angular Dionysus – become extensions of each look, as opposed to decorative afterthoughts. Yet there is something unsettled beneath the surface.
The collection’s dialogue with Gucci’s archive – particularly the glamour of the 70s and 90s – emerges not through overt nostalgia, but through subtle gestures and familiar codes reworked for the present. Leather, tailoring and sculptural bags are rendered with a sense of clarity that feels distinctly contemporary, while maintaining the sensuality that has long defined the house. And Aaron embodies this duality effortlessly. Perpetually in motion, she presents a vision of femininity that is confident without feeling rigid, polished without losing its edge.
Your first look at the full shoot, below.
Experience the Noise and Disorder issue in its entirety this May, available on newsstands from Monday 18 May 2026, and through our online shop. Find a stockist near you.
PHOTOGRAPHY Sly Morikawa @ Stone Street Agency
FASHION Hannah Cooper
MODEL Lottie Aaron @ Priscilla
HAIR Gavin Anesbury @ Vivien’s Creative
MAKEUP Sean Brady @ AP—REPS
PHOTOGRAPHER'S ASSSITANT Chris Loutfy
STYLIST’S ASSISTANT Koby Dulac-Daley
