When it comes to personal style, no one is doing it like Billie Eilish

While most of us would find it hard to compile a wardrobe completely free from the influence of trends, Billie Eilish is in a lane entirely of her own. At just 23, not only has the musician won the world over with her unique sound, but she's become some what of a certified trendsetter for her singular style.

Much like her music — which can't easily be contained into a single genre — Eilish's style defies easy classification. Where the pop world once expected female stars to flaunt their bodies in skin-tight, glitzy outfits, she's become a master at flipping these traditional expectations on their head. Rather than giving in to hyper-sexualised standards, she exudes confidence and power in loose-fitting, oversized styles. She's also undergone quite the transformation in recent years, both in music and fashion. When she first catapulted to fame with the haunting tones of Ocean Eyes, Eilish was a lavender-haired 14-year-old. In the years since, she's blossomed into a self-assured woman before our eyes, whether she's belting Happier Than Ever on stage to thousands in baggy pants, an oversized jersey, and sneakers, or walking the red carpet in Willy Chavarria. She's even added perfumer to her repertoire, with a line of fragrances that recently grew by one. Titled 'Your Turn', Eilish's latest scent is proof that her influence is alive and well, with the deliciously woody concoction met with huge success when it debuted in February.

Eilish has been quite vocal about her changing style — as well as the criticism she's faced for experimenting with her look, and eschewing trends. Back in 2023, she took to Instagram, writing, "I spent the first 5 years of my career getting absolutely OBLITERATED by you fools for being boyish and dressing how I did & constantly being told I'd be hotter if I acted like a woman. And now when I feel comfortable enough to wear anything remotely feminine or form fitting, I CHANGED and I'm a sellout."

Critics or not, if her current Hit Me Hard And Soft tour is anything to go by, it seems Eilish has well and truly hit her stride, both musically and in fashion. The stadium tour sees her perform with the kind of stage presence typically honed by someone much older. Her sense of style is also clearly catching on. You need only look out to the hundreds of thousands of fans pouring into her venues — each one in a version of Eilish's signature baggy shorts, jersey, and head scarf combination (and a spritz of 'Your Turn' for good measure)— to see her influence in full effect.

Below, we're honouring Eilish's unparalleled personal style, with the singer's most iconic fashion moments to date.

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RUSSH Magazine

Fashion / Style

When it comes to personal style, no one is doing it like Billie Eilish

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