There’s something beguiling about Aimee Lou Wood. A kind of sweet, strange duality that draws you in. One moment, she’s earnestly professing her love for miniature mouse figurines on Instagram, the next, she’s delivering some of the most emotional performances we've ever seen. And it's this blend of charm and candour that’s made her one of Britain’s most magnetic screen presences.
Since winning our hearts as Amy in Sex Education, Wood has carved a career that dances between theatre and screen. From a luminous turn as Sally Bowles in Cabaret at London’s Kit Kat Club, to her recent role in The White Lotus Season 3. Later this year, she’ll also unveil her screenwriting debut with the BBC’s Film Club.
But it’s her beauty that lingers just as vividly. There’s an unstudied charm to Wood’s aesthetic, with brushed-up brows, bitten lips, and that signature sun-flushed glowing cheek. She favours skin that gleams naturally rather than glitters, a slick of mascara smudged just so, and a 60s sensibility that feels softly cinematic. The influence of her younger sister, makeup artist Emily Wood (known online for her lip-liner-only approach), is present in the occasional look.
Together with her stylist Felicity Kay, Wood’s red carpet moments are consistently nailed, from the jewel-toned Burberry gowns to an ever-so-slightly mussed hair while wearing a motorcycle jacket. A fashion girl, yes, but a beauty girl? Undoubtedly so.
As she steps into her next chapter, both on screen and off, we’re calling it: Aimee Lou Wood is our latest beauty muse. Below, we have curated 10 of our favourite doe-eyed looks from Aimee Lou Wood.
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One of Wood's most prominent features are her brown doe eyes — a feature she often accentuates with makeup. Wood's makeup routine typically involves black eyeliner with voluminous thick mascara to further accentuate her eyes.
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Second to her eyes, Wood's beauty routine typically involves a healthy dose of enigmatic reds and pinks. A pinky flush on the lips, cheeks and even the eyes.
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Here, Wood shows us some of her go-to Merit products for an everyday glow.
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