Fashion / Style

Behind the scenes with Sir the Label in Uluru

A place to dream. Sir the Label journeyed to Uluru-Kata Tjuta to capture their AW 18 campaign - pared back and stripped down. Brydie Mack captured Zoe Barnard against the backdrop of our red centre, paying homage to the homeland. Sand linens, rust motifs, minimalist tailoring. Embrace the natural.